Customer Vulnerability

At Right Choice Insurance Brokers Ltd we understand that changes in our lives can be temporary, sporadic or permanent and this sometimes leave us vulnerable. Right Choice is dedicated to ensuring all our customers gain the right level of service for their individual needs especially those who feel they are a vulnerable customer.


Who are vulnerable customers?

The Financial Conduct Authority define a vulnerable customer as “someone who, due to their personal circumstances, is especially susceptible to detriment, particularly when a firm is not acting with appropriate levels of care”.

6.5m people in the UK have some form of caring responsibility.

(Carers UK website, 2014)

1 in 7 adults have a literacy age of 11 and under.

(Department for Business, Innovation and Skills, 2012)

Almost half of adults do not have enough savings to cover an unexpected bill of £300.

(Money Advice Service)

There are 850,000 people in the UK with dementia. With the numbers expecting to rise over 1 million by 2025.

(Alzheimer’s Society, Facts for the media)
Every two minutes someone in the UK is diagnosed with cancer.

(Cancer Research UK 2014)

In any given year, one in four adults experiences at least one mental disorder.

(NHS, 2007)

16% of working age adults have a disability.

(Family Resources Survey, 2011/12)

1438 people die every day in the UK.

(Office for National Statistics 2016)


How we deal with Customer Vulnerability

Right Choice’s aim is to:


Our Staff: